My Karmann Ghia was "Born" in 1970 (one of 6,398) at the Karmann Coachworks in Osnabrock Germany.

My Karmann Ghia was "Born" in 1970 (one of 6,398) at the Karmann Coachworks in Osnabrock Germany.

 

To fully appreciate a Karmann Ghia you must first now some of it's history

  1. The origins of the Karmann Ghia
  2. Sculpting A Karmann Ghia
  3. Production by PRODUCTION year

 

Origins of the Karmann Ghia
-By Brandon Traynham

as found on Karmann Ghia World.

By the late 1940's and early 1950's, people around the world had pretty much recovered from World War II. As many of these people began to prosper again, they started to demand better, more elegant, and more entertaining things for their money. Unfortunately, at this time, the world automotive market was dominated by rather bland, but functional cars. Most automotive manufacturers, Volkswagen included, felt the need to come out with a "flagship car" to bolster their image. Witness the Ford Thunderbird, Chevrolet Corvette, and of course, the Volkswagen Karmann Ghia. The story behind the development of the Karmann Ghia is an interesting one.

Volkswagen, in the early 1950's, was facing the prospect of selling a small line of "ugly" cars (the Beetle and the Bus) to a more demanding car buying public. VW executives felt it was necessary to introduce an "image" car to reach this new market. Several other car companies were in the same situation, most notably, Chrysler. Chrysler contracted with the Italian styling and coach building firm of Ghia to build a series of "dream" cars. While Chrysler produced some of these dream cars, one car they did not produce would eventually become, you guessed it, the Volkswagen Karmann Ghia. While Chrysler worked with Ghia, Volkswagen contracted with the German coach builder, Karmann to build their "image" car. Karmann, in need of a design, approached Ghia and somehow the old Chrysler design surfaced and was modified to fit the Beetle floorpan. The VW executives liked what they saw and by August of 1955, the first Volkswagen Karmann Ghias rolled off assembly line in Osnabruck, German as 1956 models.

The automotive and the public instantly fell in love with the beautiful design and hand crafted workmanship, but not the performance. For the Karmann Ghia, Volkswagen decided to use the same 36 hp.. flat four engine that was being used in the Beetle at the time. While the looks and craftsmanship made for a "sporty" car, the small engine did not make a "sports" car. The power was adequate and the suspension was good for the era. These two factors combined with the Karmann Ghia's great looks made for a fairly good selling car, totaling over 10,000 the first year. When the convertible came out a couple of years later in 1958, sales jumped to around 18,000 cars per year. Sales climbed steadily until the late 1960's when they peaked in the neighborhood of 33,000 cars a year. The Karmann Ghia was last produced in 1974 to make way for the new VW Sirocco. Only 365,912 coupes and 79,326 convertibles were produced which make the Karmann Ghia a fairly rare car considering it was produced for nearly 20 years.

It's interesting to note that only a couple of years after the Karmann Ghia was introduced, Volkswagen refocused its efforts on the Beetle. The VW executives felt the Beetle had enough "image" of its own and that the company would be most successful if it continued to sell the Beetle by the millions. During the same time period, several other "image" cars debuted, including the before mentioned Chevrolet Corvette and Ford Thunderbird. These cars were indeed true sports cars and in an effort to maintain sales in light of this competition, VW embarked on a unique advertising campaign. Volkswagen tried to convince consumers to focus on the beauty of the Karmann Ghia and ignore the engine (or lack thereof!). Some ads were quite funny. For instance, in one television commercial, they showed a Karmann Ghia racing toward a huge sheet of paper as to rip through it, only to bounce off of it! In some print ads, VW had the nerve to put a Ghia in the same picture as a Maserati and Lamborghini and then tell you that even though the Ghia isn't as fast, it sure costs a lot less!

Today, the Karmann Ghia is one of the most sought after air-cooled Volkswagens, especially the convertibles. Appraised values of nice coupes typically run from $3,000 to $6,000 for coupes and $7,000 to $10,000 for convertibles. I've even seen some advertised for as much as $15,000! Not bad for a car that originally sold for around $3,000. Most parts are readily available, especially the mechanical parts, and are quite reasonably priced. It is quite possible to restore an old Karmann Ghia to its original beauty and add a larger engine and better suspension to come up with a "true" sports car. The biggest drawback to restoring a Ghia is that they tend to rust considerably more than other Volkswagens. This is probably due to their unibody construction the fact that they were hand built. Fortunately, there are plenty of after market body parts available and when restored by a capable body shop they can look just as good or better than original.

The Karmann Ghia has a graceful, timeless design that, in 1969, was named one of the most beautifully designed products in the world. In June of 1972, Car and Driver magazine put the Karmann Ghia into world class status by comparing it to the ever classic Porsche Speedster. The Volkswagen Karmann Ghia is truly a special car. It is beautiful and timeless in design and it wonderfully affordable, reliable, and fun to drive!

Compiled by Brandon Traynham

NOTE: I'd like to thank House of Ghia for publishing its excellent publications on this topic. I'd also like to thank Classic Motorbooks with their outstanding books, several publishing companies for their magazines (such as Car and Driver) and several individuals (too many to list!) for providing me with much of the information to write this document.

Sculpting a Karmann Ghia

The following excerpt from a 1968 Volkswagen Karmann Ghia sales brochure (33-14-96020) details the "hand sculpted" craftsmanship and attention to detail that went into the production of each and every Karmann Ghia.

"Sports cars have racy, hand-finished bodies.
So does the Karmann Ghia.
If you want a racy, hand-finished body,
you go to a racy, hand-finished body designer.
Which we did: the Ghia Studios of Turin, Italy.

The Ghia design was, as you can see, quite beautiful. And, like most quite beautiful designs, impractical. With all its subtle curves and intricate lines, the Karmann Ghia couldn't be produced on a conventional mass production line. So it's made instead on an unconventional, limited production line. At the Karmann Coachworks in Osnabruck, Germany. Where, a century ago, artisans made coaches for European nobility. Before coaches had engines in them. Here, at a maddeningly slow pace, Ghia's ideas take shape.

To make sure they take exactly the shape Ghia had in mind, Karmann employs 16 sculptors
The sculptors' job is to create the graceful, sloping lines that machines can't. At the corners of the windshield, for example. Or the gentle curve of the rear. Using molten pewter and a beech wood tool, the sculptors fidget with the body until it's right. (Which is one reason why, on a good day, only 120 Karmann Ghias leave the factory.)

When the sculptors aren't sculpting, Karmann's other coachmakers are coachmaking. To create the intricate curves around the headlights, for example, they make each front fender in two parts and then weld them together. By hand. Then they shape each fender. By hand. Then they weld each fender to the body. By hand. After the body is sculpted and formed, Karmann's coachmakers start to finish it. The finish consists of five coats of anti-corrosives, primers and paint. With lots of rubbing and sanding in between.

But even after it's finished, it's still not finished. To make absolutely sure everything went the way Ghia wanted, every body is inspected by Karmann's ingenious quality control system. Fussy men with sensitive fingers. Karmann has 240 such inspectors, and their job is to nit-pick. Wearing mittens, they run their hands along the finished bodies. If there are any nits left, the inspectors will pick them.

And to make sure the 240 Karmann inspectors don't miss anything, Volkswagen keeps 16 of its own inspectors around. Their job: to inspect the Karmann inspectors. That, in brief, is what a body has to go through before it gets racy and hand-finished enough for the Karmann Ghia. With all the fussing and fidgeting, it has to be one of the worst ways imaginable to get rich quick in the automobile business. But then, if it weren't for the fussing and fidgeting, it wouldn't be a Karmann Ghia."

 

Here is a table detailing calandar year production and chassis number table for all those Ghias out there.
Special thanks to Frank Williamson for the information!

Year of
Production

Starting - VIN

Ending - VIN

Coup
# produced

Cabriolet
# produced

1956

    1 060 930

1 394 119

2,452

         0

1957

    1 394 120

1 774 680

4,130

         0

1958

    1 774 681

2 226 206

4,700

1,325

1959

    2 226 207

2 528 668

6,265

1,770

1960

    2 528 669

3 192 507

7,247

2,044

1961

    3 192 508

4 010 995

6,706

1,891

1962

    4 010 996

4 840 836

9,656

2,723

1963

    4 840 837

5 677 119

12,010

3,387

1964

    5 677 120

6 502 399

13,084

3,691

1965

  145 000 001

145 999 000

14,191

4,003

1966

  146 000 001

146 1021 300

17,112

4,827

1967

  147 000 001

147 999 001

16,107

3,174

1968

   148 000 001

148 1016 100

19,177

4,157

1969

   149 000 001

149 1200 000

21,100

4,584

1970

  140 2000 001

140 3100 000

22,952

5,873

1971

  141 2000 001

141 3200 000

17,816

5,567

1972

  142 2000 001

142 3200 000

11,208

3,076

1973

  143 2000 001

143 3200 001

10,271

2,650

  Grand Total  
Type Totals

270,926

216,184

54,742